Which of the following elements of the marketing communication mix involves use of mail, telephone, fax, e-mail, or Internet to communicate with or solicit response or dialogue from specific customers and prospects?

A valid listing agreement must contain which stipulation?

A. The preprinted rate of commission B. A hold-harmless clause C. Specific reference to the subject matter of the listing D. The right of either party to cancel upon notice

To the extent that a country sells more goods and services abroad than it buys, there will be:

A) a greater demand for its currency. B) a surplus production of goods and services. C) a scarcity of goods and services within the country. D) a need for revaluation of its currency. E) time for fluctuating its currency.