Several features of American society support the thesis of pluralism. Which of the following is one of them?
A. It has capitalist values.
B. It encompasses a small population spread over a small geography but engaged in diverse occupations.
C. Its businesses are free of market pressures.
D. Its Constitution encourages pluralism.
Answer: D. Its Constitution encourages pluralism.
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Which of the following is true regarding services?
A) Services are typically produced, stored, and then consumed. B) Services are generally low in experience and credence qualities. C) Service providers develop similar marketing programs for personal services and business services. D) There is less risk associated with the purchase of services than with the purchase of goods. E) Provider-client interaction is a special feature of services marketing.
The quality of the forecast can be improved by using information from
A) the focal firm. B) downstream partners. C) upstream partners. D) competing supply chains.