Strategic marketers in nonprofit organizations typically need to influence which of the following constituencies?
a. clients or customersb, target audiencesc, funding sources (individual donors and corporate sponsors)
d, volunteers
e, all of the above
E
Business
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In order to create a learning organization, managers need to promote learning at the individual and group levels
Indicate whether the statement is true or false
Business
A short-term financial plan tracks a firm's cash balance and new and existing short-term financing, enabling managers to forecast shortfalls and plan to fund them in the least costly manner
Indicate whether this statement is true or false.
Business