An advantage of personal selling is not:
a. two way communication.
b. reaching a massive number of people quickly.
c. detailed explanation.
d. direction towards qualified prospects.
e. all are advantages of personal selling
Ans: b. reaching a massive number of people quickly.
Business
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A firm that is willing to maintain its market share, and not attack the leader and other competitors in an aggressive bid for further market share, is known as a market ________
A) challenger B) leader C) follower D) nicher E) entrant
Business
If a process under analysis is extensive and cuts across several departmental lines, it may benefit from forming a(n):
A) brainstorming team. B) benchmarking team. C) steering team. D) implementation team.
Business