The requirement for value chain management that involves better product demand forecasting information is ________
A) leadership
B) organizational culture and attitudes
C) coordination and collaboration
D) organizational processes
Answer: D
Explanation: Organizational processes involve how work is actually done in a value chain. This often entails restructuring how suppliers link to customers to learn how much demand there is for their product. This makes organizational processes the correct response. Coordination and collaboration involves partners being flexible, open, and sharing information. Leadership involves effectively communicating expectations and values to motivate and coordinate not just some but all partners along a value chain. Organizational culture and attitudes requires all members of a value chain to share ideas about such things as collaboration, trust, mutual respect, and flexibility.
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