A television program or entire channel dedicated to selling goods and services is known as a(n) ________.
A) direct-response television advertisement
B) home shopping channel
C) infomercial
D) digital catalog
E) kiosk
B) home shopping channel
Business
You might also like to view...
How can managers minimize the influence of "liking" on performance evaluations?
A) Participating in frame-of-reference training B) Keeping a performance diary on each employee C) Developing a sensitivity to organizational politics D) Conducting group, rather than individual, performance evaluations
Business
On the balance sheet of a bank, what is the best description of the nature of checking accounts of customers?
a. Short-term asset b. Long-term asset c. Short-term liability d. Long-term liability e. Owners' equity
Business