You have agreed to make a speech in front of the Student Union building to convince students of the necessity of tuition increases
You haven't had a lot of time to rehearse your arguments, and you know if you had another two days you could construct and deliver a more logical, well-reasoned persuasive message. In order to increase the odds that the audience will be persuaded by your less-than-ideal speech, you should ________ to ensure that the audience processes your message ________.
a. persuade your friends to move through the crowd, heckling to distract them; centrally
b. speak on the side of the building where noisy construction is underway; peripherally
c. convince them that the issue is relevant to them; peripherally
d. convince them of what they stand to gain if tuition increases are enacted; heuristically
Answer: B
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