Entrepreneurs are advised to choose a name carefully. What is the consequence of a later name change in the marketplace?
What will be an ideal response?
A company’s name is important because customers know and have loyalty to that name once it is
established, so a name change can be disruptive.
Art & Culture
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The first million-unit seller in the U.S. music business was________.
a. sheet music for “After the Ball” in 1892 b. the LP movie soundtrack from The Third Man in 1949 c. the vinyl single of Paul McCartney’s “Yesterday” in 1965 d. a prerecorded videocassette of Michael Jackson’s “Thriller” in 1983
Art & Culture
Which one of the following artists did not experiment with expressionism?
A. Martha Graham B. Constantin Stanislavsky C. Pablo Picasso D. Igor Stravinsky
Art & Culture