A ________ backbone is one that runs throughout the entire enterprise

The demand for business goods is ultimately derived from the demand for raw materials

Indicate whether the statement is true or false

When we refer to "democratizing" of innovation, we mean that:

A) the new product development teams should report directly to the top management. B) the new product development teams should be treated like startup companies. C) customers can be treated as the best source of new-product ideas. D) the product development cycle should be minimized.