Product adoption is the process by which a consumer or business customer begins to buy and use a new good, service, or idea

The creation of value:

A) implies that one firm will gain at the expense of others. B) provides benefits to society as scarce resources are directed to their most productive use. C) is not a practical goal since it cannot be measured effectively. D) is achieved only if cash flows exceed accounting profits.

When the Profitability Index (PI) is greater than 1, the benefits exceed the costs

Indicate whether the statement is true or false.