What factors may impact segment attractiveness?
What will be an ideal response?
The level of competition within the segment and the various targeting strategies used by the competitors in the segment will affect the attractiveness of the segment.
Business
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An advertising ________ is a specific communications task and achievement level to be accomplished with a specific audience in a specific period of time
A) medium B) objective C) channel D) budget E) copy
Business
Target recently opened temporary shops to celebrate limited-run collections by Jason Wu in Toronto and Missoni in New York. These temporary shops are examples of ________
A) lifestyle centers B) pop-up stores C) warehouse clubs D) strip malls E) category killers
Business