Which of the following would most likely be included in the forecasting section of a marketing plan?

A) demographic predictions
B) predictions of market trends
C) an analysis of psychographic trends
D) an analysis of the company's past performance
E) an analysis of shifts in industry styles and standards

D

Business

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A firms operating expenses are all business costs including cost of goods sold

A. True B. False

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In terms of risk, preferred stock is safer than common stock because it has a prior claim on assets

and income. Indicate whether the statement is true or false

Business