A panel of marketing and public relations experts concluded that ________
A) public relations is part of marketing
B) marketing is part of public relations
C) marketing should receive a greater budget than public relations
D) marketing and public relations are separate and equal but related
E) it's impossible to define the differences between marketing and public relations
Answer: D
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Gloria, a literature scholar, said in an interview that after reading Shakespeare, she finds it difficult to appreciate anybody else's writing, and for this reason, she hates Shakespeare's plays
When the interview was published, only a part of her quote was published, which said, "I hate Shakespeare." This, in turn, made many of her colleagues doubt her credibility as a literature scholar. The reporter managed to soil her reputation by not providing a) context. b) clarity. c) coherence. d) prominence.
In the introduction of his speech, Quinton says, "I really don't know much about this subject, and I don't know how interested you might be in it, but. . . ." Quinton's use of language suggests __________
a) powerlessness through the use of disqualifiers b) an appropriate level of formality c) an attempt to create immediacy with the audience d) improper sentence construction