Equal-status contact can best be described as

a. establishing social interactions where everyone is on an equal footing.
b. competition on an equal basis between diverse groups.
c. the development of groups that promote affirmative action.
d. the switching of roles to experience prejudice through another group's perspective.

ANSWER: a

Psychology

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According to the elaboration likelihood model in your textbook, one reason that product placement is so successful as an advertising technique is that

a. when it is used, people don't try to defend themselves against the influence. b. it increases the frequency of exposure to ads. c. it makes the source appear more credible. d. it makes the source appear more likeable.

Psychology

Inactivation of the GABA receptor would be expected to ________ anxiety

Fill in the blank with the appropriate word.

Psychology