In examining main effects in a factorial design, researchers pool the data across the levels of one independent variable and observe the effects of the other independent variable
The researcher then examines the __________ to test for a possible main effect.
a. marginal means
b. interaction
c. cell values in the matrix
d. Chi-square test
a
Psychology
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The metaphor for cognitive processes used by connectionists is based on
a. the nervous system. b. computers. c. electrical grids. d. the entire human body.
Psychology
What is a type of persuasive communication that attempts to influence behavior by arousing fear instead of rational analysis?
a. a central approach c. a fear appeal b. a two-sided argument d. an appearance appeal
Psychology