Direct response marketing is the use of advertising media that

a. Will stimulate an immediate response
b. Allows for measurement
c. Can help develop a database of consumer behavior
d. All of the above

d. All of the above

Communication & Mass Media

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According to Daniel Pink we are moving from an information society to a ______________age

Fill in the blank with correct word

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When shaking hands, give a firm handshake.

Answer the following statement true (T) or false (F)

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