Acts by high-reward sources are typically assigned ________ meanings; the same act performed by a low-reward source may be assigned a ________ meaning.

A. positive; negative
B. negative; positive
C. positive; positive
D. negative; negative

Answer: A

Communication & Mass Media

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Grove Press in the late 1950s and early 1960s:

a. sold the first paperback books. b. outraged consumers by publishing gay-themed books. c. challenged censorship laws by publishing Lady Chatterley's Lover and The Autobiography of Malcolm X. d. lost its fight against censorship in the Supreme Court.

Communication & Mass Media

Olivia's friend Amelia turned down her spur-of-the-moment invitation to go out to coffee by offering to "add her to the schedule" for next week. Olivia decided Amelia responded that way because Amelia is from a _________________________

a. polychronic culture b. monochronic culture c. proxemic culture d. auditory culture

Communication & Mass Media