Which of the following is a cultural barrier inherent to service firms that internationalize via FDI?
A) Service firms are unable to infiltrate international markets due to language issues.
B) The source of a firm's funding determines the location of its international subsidiaries.
C) A firm's corporate culture is overly influenced by its national culture.
D) Firms that internationalize via FDI usually make large spending cuts on advertising campaigns.
C
Business
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By conducting a gaps-of-the-GAPS analysis, an individual most likely hopes to identify high-priority development needs.
a. true b. false
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The attractiveness of a country as a potential market for an international business depends solely on the size of its consumer market
Indicate whether the statement is true or false.
Business