BRZ Shoes targets the youth market with vibrant, visually appealing ads in modern styles. BRZ ads appeal to the ________ dimension of brand experience

According to the residual theory of dividends,

A) dividend payments are a constant percentage of earnings per share. B) a dividend is the residual above the payout ratio. C) dividends are a residual after investment financing needs have been met. D) earnings remaining after payment of preferred stock dividends should be paid to common stockholders.

Which of the following is not risk that can be diversified out of a portfolio of stocks?

A) unsystematic B) systematic C) firm specific D) company-unique