When designing an outdoor ad, the small business owner must remember that "more" is better and put as much information as possible in the ad

An effective business mission statement is:

a. based on an analysis of anticipated environmental conditions. b. defined in terms of the products and services the company produces. c. based on short-term thinking and marketing myopia. d. developed independently of the external business environment.

It is a manager's responsibility to identify both potential and actual conflict within the work environment

a. True b. False