Emphasizing beliefs, attitudes and background experiences is one way to establish what?
A) Credibility
B) Objectiveness
C) Subject matter expertise
D) Common ground
E) Fairness
Answer: D
Explanation: D) If you are trying to persuade a skeptical or hostile audience, you must convince them you know what you're talking about and that you're not trying to mislead them. Establish common ground by emphasizing beliefs, attitudes, and background experiences you have in common with the audience.
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