A(n) ________ is the market segment a firm selects because management believes the firm's offerings are most suited to winning those customers

A) target market
B) business portfolio
C) SBU
D) SWOT
E) marketing control

A

Business

You might also like to view...

Dave and Tammy are both employed but are eligible to contribute to a traditional IRA. If they each contribute $5,500 to their respective accounts, how much federal income tax will they save if they are in the 30% marginal tax bracket?

A) $3,300 B) $3,000 C) $1,650 D) $ 0, since contributions to a traditional IRA are not deductible from income for federal income tax.

Business

People from countries with high collective orientations tend to exhibit emotional dependence on the organizations and institutions to which they belong

Indicate whether the statement is true or false.

Business