Which of the following groups do marketers involve for the process of concept testing new products?

A) suppliers
B) employees
C) target consumers
D) manufacturers
E) competitors

C

Business

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A large Canadian corporation has recently merged with a French company. Which of the following is least likely to be related to the field of organizational behaviour?

A) The impact of different cultural values on the newly merged company. B) The adoption of a bilingual communication policy for all announcements in the employee newsletter. C) The development of an organizational structure for the newly merged company. D) The adoption of a new leadership style and the subsequent resignation of two executives in Canada. E) The legal restrictions pertaining to share ownership in the newly merged company.

Business

Malware that comes with a downloaded file that a user requests is called a:

A) Trojan horse. B) backdoor. C) drive-by download. D) PUP.

Business