A balloon loan is most nearly:

a. a fully amortized loan
b. a partially amortized loan
c. a self-liquidating loan
d. a standing loan

Answer: b. a partially amortized loan

Business

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Which of the following would be considered a fixture?

A. A pasture on a farm. B. A pond on a farm. C. A fence on a farm. D. A farm tractor.

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Which of the following parameters forms the basis for measuring sponsorship effectiveness using demand-side methods?

A) impact on market share of sponsor B) amount of time a brand is clearly visible on a television screen C) amount of relevant newsprint mentioning the sponsor D) influence on consumers' brand knowledge of the sponsor E) net impact on the sponsor's bottom line

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