Carla, a team leader in charge of customer relationship management, is planning strategies to improve the profitability of her firm's least profitable but loyal customers

She is also examining methods for "firing" customers in this group who cannot be made profitable. To which of the following customer relationship groups do these customers belong?
A) butterflies
B) true friends
C) strangers
D) barnacles
E) innovators

D

Business

You might also like to view...

Which of the following refers to a policy of increasing national power by managing the economy to create a trade surplus?

A. Capitalism B. Laissez-faire C. Mercantilism D. Free trade

Business

Population growth is highest in countries and communities that can least afford it

Indicate whether the statement is true or false

Business