According to the primacy-recency principles, you should place your weakest main idea

A) as the middle point.
B) as the first main point.
C) as the last main point.
D) in the introduction.
E) in the conclusion.

A

Communication & Mass Media

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Aristotle referred to ethos, or character, as a. the least important means of persuasion

b. second only to emotion in persuasion. c. the most potent means of persuasion. d. powerful, but not influential.

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Audience analysis refers to

a. motivating listeners b. participating in the speaker’s interests c. examining audience characteristics d. all of the above e. none of the above

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