________ management refers to the management of upstream and downstream value-added flows of materials, final goods, and related information among suppliers, the company, resellers, and final consumers

Name the components of the hierarchy of effects model

What will be an ideal response?

________ is an approach to group creative thinking in which group members try to generate a large number of diverse ideas without criticism from other members

A) Idea screening B) Brainstorming C) Concept testing D) Test marketing