Maher and Russell Inc. is a firm that manufactures home alarm systems Maher and Russell Inc. has an overall perceived performance score of 85. This indicates that Maher and Russell home alarm systems ________
A) have a relative advantage of 85% due to the brand reputation
B) have a relative market share of 15%
C) have a relative cost of purchase index of 85
D) are 15 percent behind the competition
E) are 85% above the average relative performance
D
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