Roles and perceived roles, motivational levels, and attitudes toward risk are examples of which factor that affects members of business buying centers?

When a customer of Vegas Sign Company chooses to pay immediately on delivery rather than wait to be billed in 30 days, the buyer receives a 5 percent discount. What is this 5 percent discount an example of?

a. a rebate b. a promotional allowance c. a cash discount d. a functional discount

An advantage of an intermediate targeting strategy is that it provides the Fed with

A) more timely information regarding the effect of monetary policy. B) a slow adjustment process. C) a target that is precisely correlated with economic activity. D) all of the above. E) only A and B of the above.