Why does stratified sampling decrease the probable sampling error?
a. The accuracy of the quota frame decreases the sampling error.
b. Homogenous populations produce a smaller sampling error than do heterogeneous populations.
c. Sampling error is assessed for multiple clusters.
d. All of the above
Answer b
Communication & Mass Media
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A group member who feels uncomfortable making decisions probably uses an avoidant decision making style
Indicate whether the statement is true or false
Communication & Mass Media
Regarding visuals, which of the following is most true?
a. They need not be expensive or of the highest production value b. Brands always need their own visuals for their social media sites c. Visuals are not "standalone" messages in their own right d. One should strive to post the same content to all social media sites
Communication & Mass Media