A journalistic term for getting a story that no other news organization has is

a. slug
b. cred
c. slug
d. daily

C

Communication & Mass Media

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Ronald Reagan manipulated the press by:

a) holding 10-minute daytime mini-news conferences; b) making public appearances with high-technology executives and auto workers; c) photo opts; d) briefing of local television news anchors and news directors; e) all of the above

Communication & Mass Media

Which of the following is the drawback of the Solomon four group design?

a) Lack of randomization b) Limited range of independent variables that can be tested c) The design requires more time to conduct d) Not appropriate for younger subjects

Communication & Mass Media