Like e-mail messages, memos can be used to communicate within an organization and with external customers, companies, and organizations

Calculate the total number of retailers interacting with 120 manufacturers if 10 transactions are made per year. The total number of transactions is 15 million transactions per year

A) 7,900 B) 4,800 C) 12,500 D) 16,500 E) 22,000

Delta, an American video game manufacturer, targets teens between the ages of 13 and 18, providing free game trials and applications. The firm's marketing approach exemplifies ________ segmentation

A) age and life-cycle B) geographic C) occasion D) gender E) income