Kate has determined that along the share-development path, her business should perform at a 85% level of product awareness, 75% in product preference, 60% in intentions to purchase, 90% in product availability, and 70% in rate of purchase
Kate's share development index is 50. What is the market share index for Kate's business?
A) 12%
B) 6%
C) 18%
D) 22%
E) 28%
A
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Which of the following statements is true of an agent taking an opportunity?
A) An agent can legally take an opportunity that is entitled to the principal. B) A third-party offer to an agent need not be conveyed to the principal. C) An agent cannot appropriate an offer for himself or herself once the principal rejects it. D) A principal is permitted to recover a usurped opportunity from an agent.
Which of the following is a course of action for a principal if an agent is found competing with him or her?
A) The principal can recover damages from the agent if the competition continues after the agency has ended. B) The principal can recover profits made by the agent. C) The principal is given an option of buying the agent's competing venture. D) The principal is not allowed to recover for lost sales due to the agent's competing venture.