In the context of marketing planning, _____ entails gauging the extent to which marketing objectives have been achieved during the specified time period
a. implementation
b. control
c. evaluation
d. environmental scanning
ANSWER: c
After a marketing plan is implemented, it should be evaluated. Evaluation entails gauging the extent to which marketing objectives have been achieved during the specified time period.
Business
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Detailed labor costs are based on:
What will be an ideal response?
Business
Other than tariffs, there are certain problems that restrict free trade between the European Union and the United States which includes all of the following except:
A) use of genetically modified agricultural products. B) product labeling. C) Hollywood movie domination. D) Internet usage. E) cultural diversity.
Business