What are the five steps of the motivated sequence strategy?
a. attention, idealization, brainstorming, implementation, and satisfaction
b. need, cause, effect, solution, and action
c. attention, need, satisfaction, visualization, and action
d. need, visualization, implementation, attention, and finalization.
c
Communication & Mass Media
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From the standpoint of the elaboration likelihood model (ELM) of persuasion, the term elaborate means to think about information, ideas, and issues related to the content of a message
Indicate whether the statement is true or false
Communication & Mass Media
Which term encompasses all the factors that affect people's behavior?
a) Cultur b) Ethnicity c) Diversity d) Attitude
Communication & Mass Media