An advertising agency has printed brochures and pamphlets to promote a pool compnay's products. What is the fastest way to get them to the target audience?

a) Direct mail
b) Point-of-purchase
c) Outdoor
d) Print

ANS: a

Communication & Mass Media

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Which of the following statement is true about the influence of social networks on students of color's educational attainment?

a. Social networks in their home community influence them more than school community b. Feeling connected with their own home cultural values positively influences their educational success c. As long as they feel comfortable with school cultural value, they can be successful d. Students of color receive more support from their peers and families compared with their white counterparts

Communication & Mass Media

Effective feedback should be ALL BUT WHICH of the following?

A. subjective B. from a trusted person C. clear and understandable D. as immediate as possible

Communication & Mass Media