Marketers have little information about how consumption patterns vary across and within countries

Which of the following characteristics increases the likelihood of an entrepreneur's success?

a. Avoiding uncertainty b. Avoiding risky situations c. Unwillingness to sacrifice d. Intolerance of ambiguity e. Opportunity obsession

Problem finding is equally as important as problem solving. _____ True or _____

False? Why? Indicate whether the statement is true or false