A direct marketing channel is a ________

A) one-level channel
B) two-level channel
C) zero-level channel
D) three-level channel
E) reverse-flow channel

C

Business

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A warranty is a contract in which the seller guarantees the nature of the product.

a. true b. false

Business

Enlightened CSR/ social entrepreneurship (BoP 2.0) refers to:

A. Ranking in the top 10% of corporations that institute CSR. B. The transition from merely ‘giving' to capacity building and empowerment. C. Supporting aid programs that have a wide global reach. D. Creating programs that directly aid humanity's most basic needs: food, shelter and safety E. Faith-based CSR agendas.

Business