What are the steps involved in foreign market analysis?
What will be an ideal response?
When assessing foreign markets, firms must first assess alternative markets. This process involves considering market potential, levels of competition, the legal and political environment, and sociocultural influences. Then, the firm should evaluate the respective costs, benefits, and risks of entering each, and finally, select those that hold the most potential for entry or expansion.
You might also like to view...
The Home Depot is trying to reduce transportation, information management, and administrative costs. To accomplish this goal, channel members need to
a) work independently. b) avoid cooperation due to antitrust considerations. c) work with competitors and share information. d) increase competition among channel members. e) cooperate and accommodate one another's needs.
When doing the market analysis worksheet, the first step is to:
A. Make the necessary adjustments to the comparable properties. B. "Weight" the adjusted sales price of the comparable properties. C. Find three to five comparable propertied that have sold within the past six months. D. Obtain complete information on the subject property.