The typical response is referred to as the central tendency

Which of the following could be used to increase the tangibility of services and to facilitate prepurchase evaluation?

A) sampling B) comparative advertisements C) image advertising D) print advertising

In the ________ stage of the retail life cycle, the retailer often is an aggressive entrepreneur who takes a unique approach to doing business by creating a differential advantage, such as competing on the basis of low price, offering a distinctive

assortment, or using a different way to distribute products. A) expansion B) introduction C) extension D) maturity E) growth