Explain why a customer's purchase history may be considered the most important piece of information collected in a CRM system
What will be an ideal response?
With customers' purchase histories, a company can conduct a customer profitability analysis, which will allow the company to differentiate customers based on the value they bring to the company.
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What is the economy experiencing when a society cannot produce all the goods and services people wish to have?
a. scarcity b. externalities c. market failure d. communism
Terry works doing oil changes and is sick and tired of rude customers. Terry decides to purposely use the wrong type of oil for the next rude customer knowing that it will harm the customer's engine in the long run but won't be traceable or noticed immediately. Terry is considering sabotaging the next rude customer's care, a form of _______.
Fill in the blank(s) with the appropriate word(s).