Which of the following is true of Japanese creative advertising strategies according to Tamotsu Kishii?

A) They use humor to create a bond of mutual feelings.
B) They use long, explanatory narrations in television commercials.
C) They place priority on product quality rather than company trust.
D) They prefer direct rather than indirect forms of expression.

A

Business

You might also like to view...

Trademark protection can be lost by the mark becoming a generic term used by a large segment of the public for a long time.

a. true b. false

Business

Consumers are mistaken in their belief that the auto manufacturers have a policy of providing secret warranties to select customers

Indicate whether the statement is true or false.

Business