The most effective way for sales managers to influence the ethical performance of their salespeople is
A. To have a formal policy
B. Provide clear guidelines
C. Communicate policies clearly
D. Lead by example
E. Punish unethical performance
Answer: D. Lead by example
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Which of the following is the method by which marketers collect available information about what is going on in the world that is relevant to their business?
A) a marketing decision support system B) marketing management C) longitudinal research D) a marketing intelligence system E) data mining
Since delta of an option changes over the same time period that a stock price is changing, what is the delta used to calculate the approximate change in the option price?
A) Delta at the start of the time period B) Delta at the end of the time period C) The average delta over the time period D) The median delta over the time period