________ involves trained observers posing as consumers and shopping at company ? or competitor-owned stores to collect data about customer-employee interaction and other marketing variables. (Choose the best answer.)

A) Personal observation
B) Structured observation
C) Mystery shopping
D) Contrived observation

C

Business

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The amount of risk a company is willing to accept in order to achieve its goals and objectives is called

A. risk acceptance B. risk tolerance C. risk management D. risk appetite

Business

Bad debts expense is considered

A. an avoidable cost in doing business on a credit basis B. an internal control weakness C. a necessary risk of doing business on a credit basis D. avoidable unless there is a recession

Business