Position advertising copytesting was a set of principles originally designed for:
A) evaluating television ads
B) evaluating print ads
C) monitoring emotional responses
D) persuasion analysis
A
Business
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People who know and communicate with a great number of other people are called ________
A) buzzers B) connectors C) informants D) stickers E) bridges
Business
Which of the following are generally well received by employees?
A) reneging B) buyout incentives C) downsizing D) layoffs
Business