When a speaker is rated as being more attractive, it can have a positive influence on persuasive effectiveness by:
a. increasing liking which increases perceptions of credibility
b. increasing perceptions of expertise
c. increasing perceptions of similarity
d. increasing perceptions attitudinal similarity
a. increasing liking which increases perceptions of credibility
Communication & Mass Media
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Empathy implies an indifference toward another individual whereas, neutrality is the ability to
look at something from another's perspective. Indicate whether the statement is true or false
Communication & Mass Media
Anthropologist Ray Birdwhistell labeled the study of the body in motion as
a. gesture. b. posture. c. gesticulation. d. kinesics.
Communication & Mass Media