Katie wants to analyze her audience for an upcoming presentation to the local Sierra Club, so she plans to have members fill out an audience questionnaire. What is she doing to learn about her audience?
a. observing
b. collecting data systematically
c. interviewing audience members
d. using inference and empathy
Answer: b
Communication & Mass Media
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Which type of device has revolutionized how we access information on the Internet?
a. Smartphone b. PC c. E-book reader d. Laptop
Communication & Mass Media
When crusading newspapers exposed corruption, this was called _______________
a. new journalism b. muckraking c. yellow journalism d. partisan press
Communication & Mass Media