People buy expectations, not products, according to Ted Levitt, author of The Marketing Imagination

Which of the following is true of survey research?

A) It is the most widely used method for gathering primary data. B) It is the most suitable method for establishing causal relationships. C) It is the best method to use when people are unwilling to answer questions. D) It is not suitable for collecting data for descriptive research. E) It is inflexible and cannot be used in many different situations.

Which of the following statements is correct?

A) Net Premiums Written by Life-Health Insurers have decreased between 1998 and 2008. B) Net Premiums Written by Property-Liability Insurers have stayed basically the same between 1998 and 2008. C) Net Premiums Written by Life-Health Insurers were higher than those written by Property-Liability Insurers in 1998. D) Net Premiums Written by Life-Health Insurers were lower than those written by Property-Liability Insurers in 2008.