The customer loyalty index (CLI) is a function of total sales, customer lifetime value, and shareholder dividend

A lowest level manager in product management structure is termed:

A) product manager. B) marketing manager. C) product group manager. D) planning manager.

Which of the following is an advantage of leasing office equipment?

A. Leased office equipment is frequently less costly over a period of time than is purchased equipment. B. The lesser is generally responsible for equipment maintenance and repairs. C. Leasing equipment enables an organization to use its resources more effectively. D. Lease payments are always tax deductible.