When a consumer makes a trial purchase of a new product, what does he or she become in the new-product adoption-stage process?
a. a diffusion user
b. an adopter
c. an inventor
d. a laggard
Ans: b. an adopter
Business
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Which of the following best illustrates an individual accountability?
A. Complete a specific task within the estimated time frame. B. Cooperate with people working on the project to solve problems. C. Share information freely with people working on the project. D. Assist others involved in the project in identifying, assessing, and tracking risks.
Business
An approach to capital rationing that involves graphing project returns in descending order against the total dollar investment to determine the group of acceptable projects is called the ________
A) net present value approach B) internal rate of return approach C) payback approach D) profitability index approach
Business